Overview // Let's Go app

About

The app is designed for people who would like to engage in more physical activities (such as sports, dance, etc.). Many have tried multiple times but stopped — because the hardest part is staying consistent. Among other things, the app can help newcomers to an area who are looking for active company. It offers personalized content, such as metrics, areas of interest, improvement tips, and the ability to create new activity groups.

In addition, the app includes a VR training mode with an AI trainer that speaks directly to you, offering guidance and real-time feedback to help you stay engaged and make progress at your own pace.

Problem Statement

User Research

Typical representative users (personas) and an analysis of their behavior

1. A Businessman
Eli Molcho
Age: 35
Marital status: Married with two children

Uses social fitness apps to connect with people who share similar interests.
Tracks his own progress regularly.
It’s important to him that the app integrates with his smart watch and smart water bottle.

Wants to get back in shape after giving birth but finds it hard to stay motivated. She wants to maintain her fitness.
It's important to her that the app offers personalized workouts with clear instructions and images.
Wants the option to share her progress with other moms in a similar situation.

3. Retiree
Shlomo Adler

Age: 35

Marital status: Married

Wants to continue exercising after retirement.
Looking for a solution that suits his health condition.
Interested in nearby yoga classes.
Prefers small group workouts or even training through an app that offers a personal touch — a way to feel part of a social community.